Aliza Khatun

I’ve spent 7 years in B2B marketing, advising leaders on tools to boost digital businesses.
I worked hard during my 20s, putting in long hours and taking on tough roles to grow my skills and network. I’m passionate about digital marketing tools and have explored many options. I also read extensively and took online classes to improve.
Now, I’ve started DigiGenHub and created a list called “Tools Utopia For Business Automation.” It’s my way of sharing my favorite tools with you. I hope you find it helpful!

How to Organize Product Lifecycle Data in 2026
The product lifecycle defines the exact journey an item takes. It moves from an initial idea to removal from the

What Is the Difference Between Revenue and Profit
High sales mean nothing if bills eat your cash. You must learn the difference between revenue and profit. Otherwise, you

5 Best Branding Consistency Management Processes for 2026
Branding consistency provides Security. In a noisy market, buyers pay more for brands that never disappoint them. It is the

How to Test a Value Proposition on Your Website
Whether you sell software or physical goods, clarity wins. Learn to write a value proposition that instantly connects with your

How to Protect Digital Assets in an Online Business
Cybercriminals do not care if you run a software company, an agency, or a retail store. So, you must know

Zero-Party Data vs First-Party Data: Guide to Reach Customers
You sell digital or physical products online. But you do not know exactly what your buyers want before they purchase.
